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T he main addition to Apple’s latest version of their smart phone operating system was that of its own mapping service. In the past, Apple had been using  Google ’s mapping service on their handsets to carry out navigation and mapping functions; later decided that it would be a better option to create their app for maps. However, since the launch iPhone 5, being run on iOS 6, the service hasn’t quite worked out as expected. So far the firms CEO, Tim Cook has stated that the company was unable to provide the kind of mapping service which it had in mind, but it is working to find solution to the problem as soon as possible. However, Cook did not mention the amount of effort and time required to make Apple maps fully functional. In fact, Cook took the criticism in a positive manner and said that the more users utilize this service, the more problems can be uprooted and in light of this more changes can be made in order to make the service even better. More Criticism on its...